Showing posts with label landing page. Show all posts
Showing posts with label landing page. Show all posts

Tuesday, 12 September 2017

Top Ten Ways To Promote Ipad Or Iphone App Or Games

mobile-app-marketing

Every year lot of developers is developing apps and games for iPad and iPhones. It is due to the fact that games and apps for iPhones and iPads are generating more profits when compared to apps that are developed for Android. The market share of Android Apps is just 12% in 2012. Therefore, top notch developers and firms are yearnings to develop dedicated apps for iPhones and iPads to garner handsome profits. It is a fact that developers are only capable of coding to create best performing apps.
The hard part is the promotion of apps and games for monetary benefits. You need to know the ways to increase the reach of the apps to the large audience worldwide.
Increase Awareness of the app through top review sites
We believe you have already developed an app for iOS. The next part is to let the users across the world know about the benefits of using your app. It is prudent to request others to review your app to increase awareness. So, you can get your apps reviewed at sites like AppStoreApps.com, 148apps, AppSafari and MobileStartupz.com etc. The apps reviewed at these sites get more publicity.
Adding a redemption code for the paid apps is the best way to allow bloggers downloading the app freely and provide an unbiased review.
Promote Your Apps through Social Networking Sites
The best way to promote an app is by posting a blog about your app on social networking sites like Twitter, Google plus, LinkedIn, and Facebook and requesting your friends, relatives, and colleagues to spread a word. You can also submit your app to bookmarking sites including Reddit, Stumble upon and Digg for enhanced awareness.
Promotes Apps through Developing a Website
You can create a website and appropriate landing page relevant to your app and post screen shots and blogs to promote your app. The blogs should highlight uses and features of your app. You can also put up a forum to gather user’s opinion about the app.
Promote Apps through Free Websites
You can also make use of free websites like MobileStartupz.com to promote the app. The readers review the apps and post comments at this site. MobileStartupz.com is the best site for promotion if you develop apps for Blackberry, Windows Phone and Android also.
Increase Awareness about Your App through Ads
One of the best ways to increase awareness about your app is through posting an ad on a relevant site. It also makes sense to seek the help of bloggers to promote your app. It helps to reach a large number of audience and convert them to potential buyers.
Promote Apps initially through Free Versions
One of the proven ways to promote an app is through offering a lite version of the app. You can offer them a full version for payment at a later stage.
Promotes Apps with Free Coupons and Contests
Free discount codes and free giveaway contests are highly useful to promote your apps. It helps to convert a large number of audiences to potential customers. You can also offer them freebies like buttons, coffee mugs and T-Shirts to increase brand awareness.
Make use of Search Marketing to Promote Apps
You can seek the help of search marketing engines like Bing Search Marketing, Yahoo Search Marketing, Google AdWords, Andex Search Advertising and Baidu Advertising to increase awareness about your apps.
Make Use of Forums for Apps promotion
One of the best ways to increase awareness and retain the customers is through creating forums and let users post their reviews and comments about your apps. It tells the customers about stability and uses of your apps and convinces them to try, buy or recommend to their friends and colleagues. You can also create a profile page on Facebook to provide more information and connect with the users.
Collaborate with Like Minded People for Apps promotion
Collaborating with like-minded people in the industry helps to increase brand identity. So, you can consider collaborating with newspaper journalists, tech bloggers, and book authors to promote your app.
All these tips will help to increase awareness about your apps and boost sales naturally in a short span of time.
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Distributed by Web Brain InfoTech
Media Contact:
Company Name: Web Brain InfoTech
Contact Person: Rahul
Phone: +91-782-774-2414
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Country: India
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Sunday, 27 December 2015

What You Need to Know About SEO in 2016




Google keeps changing its algorithm every now and then and keeping up with all these changes may just not be the answer to Search Engine Optimization any more. User-friendly marketing should be your goal which automatically increases your conversion rate. The only way to do this is to focus on the ‘User Intent.’

When a user types in a search phrase or a keyword on the search engine, he has a specific goal in mind. This goal is what we know as the user intent.  The intent behind typing such a keyword could be to:

  1. ·         DO Something
  2. ·         KNOW Something
  3. ·         GO Somewhere

There can even be multiple intents behind a single query. For instance, if a user searches for ‘SEO company India,’ he may be looking for an Indian SEO company that might cater to his requirements or he may be an SEO professional looking for a job in an SEO company India.

Understanding the user intent as well as conversions is very important as it not only improves your conversion rates but also increases your ranking. Here is a reading list that refers to five articles on user intent along with a key takeaway that can prove very useful:

Key takeaway: “It is important to create content that actually answers the question that is implied by the keywords that are used by the user.”

Marketecture’s article on Google’s focus on user intent: This article prompts the reader to think about SEO in terms of user intent. As per the article the search results will have to understand the conversational language of the searchers.

Key takeaway: Content is useful only when it answers the questions of real-life.

Unbounce’s write-up on why you might lose money through Adwords if you do not identify the user intent behind the keywords: As per this article the keywords are of three types which can tell you if the user is just looking for something, seriously shopping or has already made up his mind to make that purchase. You can use these on your landing page to improve conversions.

Key takeaway: “The Key to successful PPC campaigns is to have the same message on your landing page as is seen in the call-to-action line of your ad.”

Make it Rain’s article on why you should consider user-intent as your new keyword research: This article throws light on how you can understand the user intent through the keyword that users use for searching. It makes you aware of the four kinds of user-searches namely navigational search, informational search, commercial search and transactional search. Each of these relate to a different user-intent and a different stage of the funnel of conversion. You will be able to distinguish keywords that have high probability of conversion from the rest.

Key takeaway: Looking at the flaws in your keyword strategy from the conversion funnel perspective helps you sort users into various stages of conversion.

PPC Hero’s article on how analytics reports can help you understand user-intent: This article helps you visualize the behavior of the users on your website through Google Analytics and understand the user-intent.

Key takeaway: “Check if the users that land on your website navigate away from your site or start looking for something else. This can give you a clear idea about the user-intent.”

Distributed by Web Brain InfoTech
Media Contact:
Company Name: Web Brain InfoTech
Contact Person: Rahul
Phone: +91-782-774-2414
Address: 40, 1st Floor, Hasanpur Village
City: New Delhi
State: Delhi
Country: India
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