Monday, 10 November 2014

Online Marketing And Content: The Latest Trend

Today, World Wide Web has more number of websites, than you could ever imagine. Content is one of the most effective way to establish a connection with the visitors. This is the reason; now search engines like Google pay great emphasis on quality content.

The Panda update heavily penalized websites with low quality content. Though content has become the mainstream in the online marketing and implementing the right content strategy is your weapon to stand against the Google updates.

Latest trend in content creations

Semantic Content:

Semantic Writing: There was a time when an SEO content writer creates content stuffed with repetitive keyword, it not only lower the quality, but makes content dull and lethargic. With semantic writing habit, it is possible to break the monotony of the content with latent semantic indexing (LSI) based writing. Hire professional LSI based content writer or trust professional content writing firm for the content of your choice as well as for the search engine. The golden rule of the content is, if it does not appeal to you, it will not appeal to the search engine as well. Write for the user not for the robots and you will get the desired result of your effort.

Links Creation: Remember those articles that have anchor text in every second line. Well, such link building strategy may have been useful in the beginning of the last decade, but now the trend has totally changed. Put maximum two links in the main content and link it with relevant page and see the result.

Share the content: The latest trend of social media is to share.  Use the social media platform to spread your content among the readers and get maximum benefit. Creating an engaging content and posting it on the website is not all, you need to share the content with maximum number of people through social media platform so that people could find it and make best use of it.

Hire a professional SEO content writer and harness the power of online marketing to its maximum.


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